What inspires me:
“People will forget what you said, people will forget what you did, but people will never forget how you made them feel.”
- Maya Angelou
Julie is responsible for the strategic leadership of the PSD North America Sales Organization, as well as continued responsibility for the global PSD food strategy with continued Intelligent Label partnership.
She joined Avery Dennison in 2011 and has spent more than a decade at the intersection of digital and physical retail. As Director of Digital Solutions and Brand Protection, she helped shape the vision for the “Internet of Clothing” through the launch of JanelaTM . Prior to joining Avery Dennison, Julie led product and business development for interactive RFID experiences in Latin America and was a senior analyst at Coach, where she helped launch the buy online/pick up in-store program. Julie has shared her expertise at global events, including SXSW, the Economist Feeding the Future, Greenbiz VERGE, the GS1 Digital Convergence Forum, PI Apparel, RFID Journal, the Internet of Things Summit, and Label Summit Latin America. She holds a BA from the University of North Carolina at Chapel Hill.