Identification Solutions History

Built to Last

With humble beginnings ignited by ingenuity, Avery Dennison Identification Solutions has a 130+-year history of providing customers, from an array of industries, with the printer and fastener solutions they need to lead in the market. 

Fred Kohnle
1890

Inventor, entrepreneur, and one-time retail sales clerk, Fred Kohnle founds Monarch Marking Systems.

1902

Monarch Marking Systems rebrands as Monarch Tag and Label Company.

A hi-speed, pin-on marking machine
1930s

Boom period for product development, including high-speed, pin-on marking machines.

West Coast manufacturing plant is established in sunny Los Angeles, California.

1940

Striking gold! Avery Dennison celebrates 50 years in business with the Model 50, a high-speed, heavy-duty printer machine designed to make retail marking a whole lot easier and faster.

Swiftach tag attacher
1960s

Retail and apparel industry revolutionizes with the first Swiftach® tag attaching system that replaces string and pins to attach garment tags.

Acquires Presto Adhesive Paper Company, principal supplier of pressure-sensitive papers.

Pitney Bowes purchases Monarch Marking Systems.

Develops Codabar, one of the first ever barcodes, barcode printers, and to print UPC barcodes.

Monarch 1110 Gold Handheld Labeler
1972-73

Introduction of the Econoply® 1110® labeler, a plastic handheld price-marking machines that once again changes the face of price marking in the retail and grocery store business.

Auto industry business revs up with the introduction of Buttoneer®, a solution designed to secure sections of weather-stripping in automobiles.

A hi-speed, pin-on marking machine
1990s

Business grows in three major channels: Identification and Pricing Solutions for small retailers and select large stores, Bar-Code Printing that serves larger retailers, and International Marking sold in over 70 countries.

Pitney Bowes sells Monarch Marking to Paxar Corporation, leading maker of fabric product identification labels and permanent care instruction labels used in clothing and textile products.

2007: Quantum leap forward: purchases Paxar Corporation

ADTP1 history
2015

Avery Dennison introduces the Monarch Tabletop Printer (ADTP1), the fastest and most productive RFID printer/encoder in its class.

ecommerce history
2016

Identification Solutions launches first ever e-commerce site, a new destination for the latest Monarch printers, supplies, and more.

To schedule a demo or get help finding the right products and services for your business, contact our solutions experts.